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The Upside: Killer Sales Tips

3 posts from May 2009

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May 27, 2009

David Pogue sells the idea that "Simplicity Sells," in this virtuosic presentation

We came across this gem from '06, we find it astonishingly relevant today. Check it out.

Through songs, comic wisdom and visual aides, New York Times columnist David Pogue makes mincemeat out of the complexity that plagues so many technology products and services.

If you're having lunch at your desk, why not kick your feet up and watch the whole thing. It's stimulating, inspiring and he provides lots of great case studies that you can take with you.

If you're short on time, we've listed the time codes of some of our favorite moments below:

6:40 – The software upgrade paradox: if you improve a piece of software enough times, you ruin it. Interesting point on the allure of excessive unnecessary power.

7:40 – Check out what Microsoft Word looks like with ALL the toolbars open. Hilarious and scary – the result of excessive unnecessary power!

9:40 – Example of how intelligence trumps consistency. This reminded us of the saying "a foolish consistency is the hobgoblin of small minds." It's certainly true of small-minded software. 

20:00 – Pogue talks about how a product upgrade doesn't have to have new features, it just has to be improved. So true. 

Those are classic examples of the "simplicity sells" philosophy that drives not only Glance; but so many good, elegant apps today.

As David says at the end of the presentation, "This cult of doing things right is starting to spread." Looking back, his remarks had plenty of foresight.

We're not big on cults at Glance, but as far as cults go, the Cult Of Doing Things Right is a pretty appealing one. Join us.

–- Rich Baker, CEO and Founder Glance Networks

May 18, 2009

We're exhibiting at the New England Xpo for Business in Boston – May 19th!

Conducting business without leaving your desk is a big part of our story at Glance. But sometimes there's no substitute for a good, old-fashioned in-person event!

That's why we're excited to be joining the New England Xpo For Business in Boston, at the Boston Convention & Exhibition Center, tomorrow, Tuesday, May 19th. Glance Networks goes to the New England XPO for Business, in Boston

This highly anticipated B2B show has been earning accolades around the country. It's finally making its debut in Boston tomorrow, with over 300 booths featured, and over 10,000 attendees expected. We're glad to be part of it!

If you're attending the show, please stop by our booth, #224, for an exclusive Xpo discount: new Glance customers receive 20% off for the life of their subscription (visit http://glance.net/offer1)!

The theme of the show is Innovative Business Products & Services. Attendees will enjoy seminars, networking opportunities and more...and discover countless new ideas for improving business – Glance's simple screen sharing tool being one of them.

We'll be posting highlights and select product/service reviews from the Xpo right here on the Glance blog – so don't forget to check back soon!

– The Glance Team

May 06, 2009

"Thanks to Glance, I don't even have to put my shoes on!"

Ruben is living proof that Glance isn't just for companies – it's for barefoot freelancers, too. Watch the video!

In this recently submitted video, Ruben expounds on the virtues of using Glance:

"Today, for instance, we have bad weather. It's cold outside, all rainy and muddy," reports Ruben, as he points the camera at the bad weather outside. "I don't have to go anywhere. Thanks to Glance."

With summer around the corner, most of us won't have to worry about weather. But there are plenty of reasons for people like Ruben to use Glance all year long.

As Ruben makes revisions on his Photoshop documents, clients watch in real time, while discussing changes on the phone. Using Glance's super simple screen-sharing tool, clients see what's happening on Ruben's screen and they give instant feedback, make suggestions and provide approvals.

This saves everyone the back-and-forth hassle of multiple revisions, and makes scheduling in-person meetings a thing of the past...allowing Ruben the pleasure of going barefoot all day long. Taking advantage of artistic license, Ruben shows his actual foot as evidence. Okay, we're convinced!

Ruben, to show our gratitude for your video we're going to "foot" the bill on three months of your Glance service – a savings of $150 – all because you submitted your simple video to Glance's Lights, Camera Savings page.

Same goes for any other current subscribers. Follow Ruben's lead, let us know what you're up to, post a video – and get three months FREE!